Almudena Cardenas

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Almudena Cardenas

Almudena Cardenas

Chief Project & Innovation Officer, Tendam

Almudena leads Strategy and Innovation projects in Tendam, one of the biggest fashion retailers in Spain. Her role is to identify next technologies and initiatives that can provide best in class customer experiences and deliver big impact in business results.

She is enthusiastic about how new technologies are disrupting the traditional retail industry and strongly believes that there is still room for improvement in the current retail environment.

Prior to joining Tendam she worked as innovation and strategy consultant for different industries.

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