Avi Lasarow

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Avi Lasarow

Avi Lasarow

CEO , DNA Fit

Avi Lasarow is a multiple award-winning South African entrepreneur and lifestyle genetics pioneer, highly regarded within the industry for his work within the field of wellness DNA testing. Since 2014, DNAFit has conducted more than 80,000 tests and given advice round fitness and nutrition genetics. In 2016 it published the world’s first peer-reviewed and published clinical trial using both genetics and exercise interventions and won a Queen’s Award for product innovation in 2018.

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