Head of Greenhouse Accelerator/ Innovation Lab,
Dina is currently heading the Greenhouse, Chalhoub Group’s entrepreneurship and innovation space. The Greenhouse houses a retail technology accelerator that partners with startups from all over the world that have innovative solutions to certain pain points in the industry. She also heads their innovation lab that incubates ideas submitted by Chalhoub employees. Dina has been with the Group for over 5 years heading Finance and Strategy for several divisions and was also one of the key members of the Level Shoes team when it launched (Level shoes is the largest footwear store). She worked with Noon (Middle East online marketplace) as their Head of Finance and Planning before taking the role with Chalhoub to head the Accelerator. She also worked with Endeavor as a Search and Selection Associate which sparked her passion for entrepreneurship. Dina has an MBA from Harvard Business School and sat on the HBS Alumni Board of the GCC.