VERA is an intelligent shopping concierge and the first to introduce an in-store AI based shopping assistant powered by #social trends. The VERA platform connects the shopper and their context with the market trends to bring matching recommendations. Whether shopping for garments, electronics or wine, VERA inspires shoppers find matching pairs and accessories by recommending curated selections based on #social trends. This patent pending solution combines social-inspiration, in-store experience and social-validation; whereby it blends the highly interactive and personalized instore engagement models with the rich, data-driven and analytical digital experience. The highly versatile and flexible VERA platform can be customized to suit the marketing and branding needs.