Corporate Startup Engagement: A view from L'Oréal and the startups they've invested
Partnerships and strategic alliances are propelling the industry into the future, and they’re something we’re going to see more and more of. But there are still question marks around how to partner successfully. How can you find the right partner? Once you’ve found the right partner how do you ensure that you’re working successfully to build something amazing for the customer? What makes for a successful, transparent partnership? What are the challenges and how do you overcome them? Join this session to hear learnings from both sides of the coin – corporate and startup – and leave with some real, honest insights into how to create and sustain successful, long-lasting partnerships.
Key takeaways include:
- Learnings on how to partner with other companies- and advice on best practise- from both corporate and start-up
- Learn how partners can help retailers become more agile and create something better for customers, with the example of L’Oréal and the start-ups they’ve invested in, and what’s on the horizon
- Insights into how we can move the mindset from a traditional vendor-buyer relationship, to create innovative partnerships that truly benefit the customer