How to provide personalised experiences when your customers do all they can to remain anonymous

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How to provide personalised experiences when your customers do all they can to remain anonymous

03 Oct 2019
Track 4

Key takeaways include:

  • Learn what makes effective personalisation – and how to understand the context of a customer’s visit
  • How to identify a customer’s behaviour- in order to work out the context for a visit and the customer’s persona
  • Learn about life cycle modelling and how to use it to build a deeper relationship with your customers
Speakers
Josh Scotton, Co-Founder & COO - Personify
Debbie Bond, Chief Commercial Officer - Lovehoney

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